This year will mark my 34th year as an audiologist and 8th as a small business owner. Keeping up with the latest in technology, testing procedures and the operations of running a business is never ending. As a relatively new business owner I belong to a group that meets monthly in Salisbury, comprised of other small business owners. One of the members recommended listening to a very insightful podcast. New to the podcast world, I find them a great value especially when driving or when trying to get my 10,000 steps in for the day.
One particular podcast presenter said something I never considered. Customers (or in our case “patients”) really want to know WHY we do what we do, not just WHAT we do.
If I told you an audiologist is a health care professional who is trained to evaluate hearing loss and related disorders, including balance (vestibular) disorders, tinnitus (ringing in the ears) and to rehabilitate individuals with hearing loss and related disorders, is that enough for you to pick up the phone and call the office to schedule an appointment. Most likely not.
On average, a person with any type of hearing difficulty will wait 7-10 years before scheduling an appointment for an evaluation and consultation. Maybe it is time to change the message we are conveying to the public about hearing healthcare.
The WHY of what we do is to help our patients overcome their hearing difficulty and its effects on communication, environmental awareness, interpersonal relationships and social engagement.
Wow, now that may be just what it takes for you to reach for the phone, give Beth or Jamie a call at (704) 212-2376 and schedule an appointment. You can also visit our website www.hearingsolutionsofnc.com to learn more. Or maybe you would like to hear what our patients have to say about their experiences at our office and their why…
“I had a very bad experience with a large practice in Concord, and went here hoping for better results. I found them to be a friendly, professional, efficient, and knowledgeable clinic. Dr. Oden always examines and treats me thoroughly and never herds me through like a number that must be treated to meet a quota. I live in Concord and drive 30 minutes to get there, but if I had to drive an hour each way to be taken care of in this manner, I would gladly do it.
I recommend this practice to anyone who even thinks they might have a hearing problem. Dr. Oden will let you know whether you do or not. And if you do, she will help you.” Bill B. Concord.
Or maybe the note I received from Deborah this week will help you finally make the decision to address your hearing challenges. This is truly our “why”…
“Thank you for keeping all of your patients up to date on the latest technology that keeps us enjoying life, not missing any opportunity to share what makes our lives easier and to hear the things most precious to us. In my case it’s the sound of Forest saying Nana, hearing him giggle when we play peek- a- boo or hearing him say new words.”
Need I say more? Jane and I look forward to seeing you soon.